Program Portfolio

  • Main
  • Bangalore (PGDM 2 Year)
  • Bangalore (Specialized Masters)
  • Greater Mumbai (MBA)
  • Greater Mumbai (BBA Hons.)
  • Online (PGDM Executive)

BANGALORE CAMPUS

  • PGDM 2 Year
  • PGDM (Marketing Major)
  • PGDM (Finance Major)
  • PGDM (Analytics & Digital Business Major

GREATER MUMBAI CAMPUS

  • MBA
  • BBA Honors
  • BBA + MBA Integrated

ONLINE

  • PGDM Executive

STRATEGIC LOGIC

Grooming T-shaped professionals for industry 4.0 futuristic careers in new age industries and new age roles.

DIFFERENTIATION

Curriculum interventions:

  • The program to nurture Holistic, Socially responsible and Continuously Employable Professionals.
  • Social Immersion Program.
  • Research Incubation Program.
  • Effective Execution.
  • Career Tracks in Fintech, Capital Markets, Banking, Martech, Sales and Service, Business Analytics and HR Digital Transformation.

SPECIALIZATION
Major: Marketing, Digital Business & Analytics, Finance, Human Resource.

SUITABLE FOR
Graduates up to three years’ experience from India and neighbouring countries.

CAREER TRACKS IN PARTNERSHIP WITH

  • Darden Business School, University of  Virginia, in the area of Martech.
  • Darden Business School in the areas of Fintech and Digital Transformation.
  • AIM-Parasuraman Centre for Service Excellence in the area of Sales and Services.
  • Indian Institute of Banking and Finance (IIBF) in the area of Banking.
  • Quantinsti the area of Capital Markets.
  • INSOFE in the area of Business Analytics.

STRATEGIC LOGIC

Grooming Professionals in Marketing, Finance and Business Analytics domains for new age roles.

 DIFFERENTIATION

  • QS Masters Ranking 101+ (Marketing), 101+ (Analytics) and 151+ (Finance) Band Globally.
  • This program provides Domain Specialization in Marketing, Finance, HRM and Analytics. Students can deep dive into the emerging specializations in this specialized masters program with experiential specializations.
  • Targeted to groom professionals who are domain specialists and at the same time, can appreciate the interplay of various functions of management.

 EXPERIENTIAL SPECIALIZATIONS

  • Finance: Banking, Capital Markets, Market Technicians/Algo Trading.
  • Marketing: Sales and Service, Digital Marketing.
  • Business Analytics: Digital Business and Analytics.

SUITABLE FOR

  • Upto two years’ experience from India and neighbouring countries with an interest in Marketing, Finance, HRM and
    Analytics depending on one’s orientation.

PROGRAM OVERVIEW

Learn instruments, be a vocalist, paint on a canvass, trek on the mountains, and still be Industry 4.0 professional. The idea is to have a broader vision to prepare the graduates for a 100-year life and create an agenda for self-discovery and an ability of ‘learning to learn’.

STRATEGIC LOGIC

The program is for new age professionals that require Creativity, Innovation and Design Thinking.

DIFFERENTIATION

  • Groom professionals to be the right brain thinkers and doers by bringing in sensorial elements such as design, storytelling, empathy, symphony, play, and meaning.
  • Right fit for the companies that are looking for diversity and non-linear thinking especially the industries like media, OTT, design content Marcom and Entertainment.

SPECIALIZATIONS
(Professional Liberal Program)

  • Music and Entertainment Management.
  • Communication Design.
  • Legal Studies.
  • Marketing.
  • Finance.
  • HRM.
  • Digital Business and Analytics.

SUITABLE FOR

Graduates upto three years’ experience from India and neighbouring countries.

PROGRAM OVERVIEW

Learn instruments, be a vocalist, paint on a canvass, trek on the mountains and still be Industry 4.0 professional. The idea is to have a broader vision to prepare the graduates for a 100-year life and create an agenda for self-discovery and an ability of ‘learning to learn’.

STRATEGIC LOGIC

  • An undergraduate liberal, professional program offered by an institution with global accreditation and ranking.
  • Liberal curriculum in the sophomore years, followed by professional courses in the advanced years.
  • General education in the sophomore years to foster critical thinking and interdisciplinary thinking.

DIFFERENTIATION

  • Liberal, broad-based education in the first two years.
  • Options to create own pathways to the BBA program.
  • International dual degree options.

SPECIALIZATIONS (Professional Liberal Program)

  • Music and Entertainment Management.
  • Communication Design.
  • Legal Studies.
  • Marketing.
  • Finance.
  • HRM.
  • Digital Business and Analytics.

SUITABLE FOR

  • High School (10+2) pass outs across India or equivalent, with valid VUSAT and other test scores as applicable.

INTERNATIONALIZATION OPTIONS
Dual degree pathways in partnership with

  • ESCP Europe.
  • ESC Rennes School of Business.
  • University of Wollongong, Sydney Business School.
  • SUNY Albany.

STRATEGIC LOGIC

  • A ‘career accelerator’- grooming an individual contributor into a team leader role.
  • Helping organizations to retain and grow their internal talent.
  • Career enhancement for working professionals (constrained to invest time in a campus-based program).

DIFFERENTIATION

  • Eighteen hours of faculty face time per course (synchronous online interactions).
  • Balance of profession, education and family time.
  • Self paced be-spoke curriculum.
  • Facilitates progression and completion.

MAJORS & MINORS

Major:

  • Marketing : Focus (Digital Sales and Marketing).
  • Finance: Focus (Financial Markets and Fintech).
  • Business Analytics.
  • Human Resources : Focus (Digital HR).

Minor:

  • Marketing.
  • Finance.
  • Business Analytics.
  • Human Resources.

SUITABLE FOR

  • Professionals who are Software Engineers/System Engineers, Analysts/Test Analysts, Sales & Marketing Professionals, Design Engineers, Project Executives, Consultants, Process Associates, Finance Professionals, Media & Communication Professionals, Legal Professionals, among others.
  • Aspirants, preferably with a 2-5 years’ experience, and want to move up in the organization ladder.

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