Conference Committee

Conference Leadership

Dr. Atish Chattopadhyay
Dr. Atish Chattopadhyay is an entrepreneur and an educator, Dr. Atish is a keen proponent of globalization of Indian Higher Education Institutions. He is the Director JAGSoM and Vice Chancellor of Vijaybhoomi University, where, he is pioneering the ‘Liberal Professional’ framework of education, which facilitates the process of ‘discovery’ to groom holistic, socially responsible professionals. As Director of JAGSoM, he pioneered a study in association with the industry to curate a graduate management curriculum that caters to the needs of Industry 4.0.

Dr. Bhimaraya Metri
Director, IIM, Nagpur, Conference Patron
Dr. Bhimaraya Metri is a distinguished academician, renowned teacher, researcher and an astute administrator. An outstanding leader of management education, he has performed key leadership roles at many premier management institutes and corporate in his remarkable career.
Dr. Metri is the former Director of IIM Tiruchirappalli. Under his dynamic leadership, IIM Tiruchirappalli has catapulted among the league of top business schools in India.

Dr. Supriyo Ghose
Professor & Chairperson, Digital Business and Analytics Area
Dr. Supriyo Ghose brings a strong blend of corporate experience and academic excellence. He has an academic and corporate experience of over 25 years, including 14 years in top IT companies and 10 years in higher educational institutions. His corporate affiliations include brands like TCS, PwC, Mahindra Satyam and Infosys, where he played leadership roles in managing and leading missioncritical engagements for international clients. Nearly five years of his industry experience were in the US and Europe.
Dr. Supriyo Ghose started his teaching career at IIM Calcutta, where he was an Associate Professor in MIS. He introduced new courses on Analytics at IIM. Other than IIM, he also served at Amrita University, Alliance University and IMS Unison University as Professor, Area Chair and Dean respectively. At Jagdish Sheth School of Management, he teaches courses such as Predictive Analytics, Machine Learning with Python, and Decision-Making Science, besides being the Area Chair for the fast-growing Analytics area. His research on AI has been presented in international conferences such as AAAI (Association for Advancement of Artificial Intelligence) and WITS (Workshop on Information Systems and Technologies).

Prof. Ambika Prasad Nanda
Assistant Professor
Area: Marketing
Ambika Prasad Nanda is a Fellow in Management (FPM) from S.P.Jain Institute of Management and Research (SPJIMR) - Mumbai. He has MS in Electrical Engineering from University of Kansas and MBA in Marketing Management from SPJIMR, Mumbai. He is an alumnus of National Institute of Technology (NIT), Rourkela.
He has been successful in getting three research grants during his tenure as a doctoral student. He has published in top-level journals and presented research papers in conferences of repute. His research interests are Transformative Consumer research (TCR), Technology marketing and Emerging markets. Before starting his doctoral program, he had worked for twelve years in the industry in various roles in both services and manufacturing organizations

International Advisory Board

Dr. Vithala R. Rao
Professor Emeritus, Samuel Curtis Johnson Graduate School of Management,
Cornell University.

Vithala R. Rao is the Deane Malott Professor Emeritus of Management and Professor Emeritus of marketing and quantitative methods at the Samuel Curtis Johnson Graduate School of Management. He holds master's degrees in mathematical statistics from the University of Bombay and in sociology from the University of Michigan, and a PhD in applied economics and marketing from the Wharton School of the University of Pennsylvania.

He has published over 135 papers on several topics including conjoint analysis and multidimensional scaling, pricing, bundle design, brand equity, market structure, corporate acquisition, and linking branding strategies to financial performance. His current work includes competitive bundling, diffusion of attribute information for new products, and trade promotions. His papers have appeared in the Journal of Marketing Research, Marketing Science, Management Science, Journal of Marketing, and Journal of Consumer Research, among others.

Dr. Ramachandran Natarajan
Associate dean, Tennessee Tech,

Dr. Ramachandran Natarajan is the W. E. Mayberry Professor of Management and the Associate Dean of the College of Business. He holds professional certifications from ASCM, the Association for Supply Chain Management (previously APICS). He has published in leading journals in his area.

He received his B. Tech from IIT - Madras, PGDM from IIM - Calcutta, Master’s in Managerial Economics and Decision Sciences from Kellogg Graduate School of Management, Northwestern University and his Ph.D. in Business from the University of Kansas.

His research and teaching interests are in the areas of Management of Operations, Technology and Innovation, Quality and Performance Management, Supply Chain Management, and Global Aspects of Operations.

Dr. Sudha Ram
Anheuser-Busch Chair in MIS, Entrepreneurship and Innovation, Professor of Management Information Systems, Director of INSITE: Center for Business Intelligence and Analytics

Sudha Ram joined the Eller College of Management in 1985 after earning her PhD in Management Information Systems from the University of Illinois at Urbana-Champaign. She directs the INSITE Center for Business Intelligence and Analytics and has received more than $60 million in research funding. Her areas of expertise include big data analytics, machine learning, network science and business intelligence. She was a speaker for a TEDx talk in December 2013 on “Creating a Smarter World with Big Data”. She received a fellow of the Association for Information Systems (AIS) award in 2018. She is an editor for the Journal of Business Analytics and a senior editor for Journal of AIS.

Dr. Sreelata Jonnalagedda
Professor Marketing, Chairperson,
Marketing Indian Institute of Management

Sreelata Jonnalagedda is a Professor in the Marketing department at Indian Institute of Management Bangalore. Dr. Jonnalagedda develops and teaches a course on Pricing Strategy, covering the economics, operational, and tactical aspects of pricing for second-year MBA students. She also teaches Marketing Management for MBA students and Marketing Models for doctoral students. She has co-developed ‘BrandQuest’, a pricing and positioning simulation for MBA students. In her research, Dr. Jonnalagedda aims to construct a theoretical and empirical basis to understand the incentive structures that drive pricing (on the sellers’ end) and purchase behavior (consumers’ end). Structuring the price of innovative durable products, and understanding how bundles, retail prices and assortment choices influence consumer perceptions are among her research interests.

Dr. Jonnalagedda holds a PhD from The University of Texas, Austin, a Masters in Transportation from the New Jersey Institute of Technology, and Bachelors in Civil Engineering from the Indian Institute of Technology, Madras.

Dr. Vishal Gaur
Emerson Professor of Manufacturing Management, Program Director MPS in Business Analytics, Program Director MS in Business Analytics

Professor Vishal Gaur is Emerson Professor of Manufacturing Management, and professor of operations, technology and information management at the Samuel Curtis Johnson Graduate School of Management. His research interests lie in data-driven modeling, econometric analysis, and optimization of operations management problems with applications in supply chains, retailing, and e-Commerce. His current research projects deal with online marketplace operations, reduction of food waste, supply chain risk, and linking operations with financial performance of firms.

Prof. Gaur received his PhD from the Wharton School at the University of Pennsylvania, his MBA from the Indian Institute of Management Ahmedabad, and his BTech in Computer Science and Engineering from the Indian Institute of Technology Delhi. Before joining Johnson, he was an assistant professor at the NYU Stern School of Business during 2001-07 and a visiting associate professor at Harvard Business School during 2007-08.